セクション

キャンペーン事例(英語のみ)

The MSC is committed to actively engaging consumers and is joining forces with brands and retailers to help promote MSC labelled products in store.

We have selected a few recent success stories from around the globe which we hope provide you with confidence and inspiration to do something similar, or even bigger!

 

EDEKA, Germany


Aeon, Japan

Albert Heijn, Netherlands

Kaufland, Germany

Loblaw, Canada

Sainsbury's, UK

Blå fisk (blue fish), Denmark

Connecting shoppers to sustainable seafood products

"Connecting shoppers to sustainable seafood products is a high priority for our commercial partners. That’s why we are joining forces with partners around the world to create visually impactful in-store campaigns to promote certified sustainable seafood at the point of sale."


Simon Edwards, Global Marketing and Communications Director, Marine Stewardship Council

Latest MSC news

Find out more about the MSC programme and partners we are working with around the world.